An examination of the social network called Digg and how it can be used as part

March 4, 2009

An examination of the social network called Digg and how it can be used as part of a successful search engine strategy.

One of the newest places to submit articles that you have written is Digg. This is a huge social network whose readers actually despise anything that looks like marketing. You probably won’t last two minutes on this site, which has a “burial” feature that kicks overt displays of advertising right off the sight. However if you are very clever about the way you position yourself on Digg you can use it as a marketing tool to bring more visitors to your site and that may mean potential link partners and advertisers. If you are successful at posting writing on Digg then you will likely experience a ton of traffic being brought to your site.

Digg is all about user powered content. Everything is submitted and voted on by the digg community. After you submit content, other people read your submission and Digg what they like best. If your story is popular and receives enough Digg vote, it is promoted to the front page for the millions of visitors to see. So how can you turn this into an SEO tool?

The first challenge is to get people to give a Digg vote to your posting. This means having an article on the top page or linking to someone who has a story on the top page. However even after you manage that you need to have a fantastic title and summary or the savvy, marketing hating readers on Digg may not even glance at any URL that is attached.

The main way that Digg can be part of a good SEO strategy is in driving a lot of traffic to your site quickly by getting in the top ten read articles on the first page of the site. This creates the kind of buzz and credibility for your site that just cannot be bought using keyword articles only.


Social bookmarking is a way for internet users to store, classify, share, and search Internet bookmarks.

March 4, 2009

Social bookmarking is a way for internet users to store, classify, share, and search Internet bookmarks. In 2005 and 2006, social bookmarking sites, such as del.icio.us, Diigo, Furl, Ma.gnolia, Netvouz, and StumbleUpon became popular. Sites like reddit, Digg, Newsvine, and the new Netscape portal apply social bookmarking to news items. In 2007, IBM announced plans to enter the social software market.

There are a variety of ways to use bookmarks to improve your overall site popularity. What I personally like about social bookmarks is that it’s easy to do and very similar to other optimization methods I use. The way it works is as follows: A user registers for a social bookmarking site. Once they have an account, they browse the internet. When the individual identifies a webpage or piece of content they want to share with others, they bookmark it. Once that content is bookmarked, the bookmark site keeps a record of the bookmark and waits to see if others bookmark the same content or website.

When others bookmark or vote for the same content, that content increases in popularity and the social book marking site ranks it higher than other content on their site. Some of these bookmark sites also let you see the bookmarks of others. That’s what makes it a “social” bookmark. Not only is the general web populace rating Internet content collectively, but they can also see what others are book marking.

What’s even better is that you can use a site like Social Poster (free) found at http://socialposter.com/generator.php to post multiple bookmarks from one location. You will need to register for each of these sites, but once you do the submission process is simple.

After book marking your home page on each of these sites, consider book marking specific content of channel level pages of your site. Creating deep links into your site can enhance your overall Google rankings. And of course, make sure to use the proper link text in your site title and description.

One final word on social bookmarking. Now that you know how to bookmark your site, the next logical step is to make it easy for others to bookmark your site. To do this, simply add a Social Bookmark applet (free) to your site by visiting AddThis.com. They offer a small piece of Javascript you can add to your site in the form of a button.

When users click on the Bookmark button, they can select their specific book marking tool and book mark your content. This makes the process of book marking simple and easy to do.n its own terms.


Social bookmark, an Internet user can bookmark his or her favorite website

March 4, 2009

Through a social bookmark, an Internet user can bookmark his or her favorite website or an online article and store, organize and share it with other users online. These social bookmarks are open to public and may be accessed by all who are interested in seeing what you have bookmarked. With the maturity and popularity of these services, various features have been added to them like rating and commenting on the bookmarks, importing and exporting them from browsers and e-mailing them. As far as creation of high-quality search engines is concerned, the system of social bookmarking provide various advantages over the traditional programmed classification and resource location software like a search engine spider.

All the tag-based classification of websites is done by humans and not by software programs who generally do not understand the resource content. Web spiders notice and index only popular web pages but people can find those who are not even found by the web spiders. In addition to that, software programs rank the web pages depending upon the number of links pointing to them but social bookmarking is done depending upon the number of times the users have bookmarked the web pages, the feature which can be extremely helpful for the end users.

For the Internet users, social bookmarking system can be extremely useful as a means to access consolidated sets of bookmarks through different computers, organize various bookmarks and share them with user contacts.

Some of the great ways of social bookmarking are:

• Choosing a network: Selecting a network of social bookmarking only after proper and extensive research can be really useful. You must choose one of the popular networks only as it will attract more web visitors in comparison to the less popular ones.

• Signing up: After selecting a popular network of social bookmarking, sign up on it and take advantages from it. In order to avoid problems in future, read the basic rules and strictly follow them.

• Categorizing: Categorize your bookmarks depending upon their group like hobbies, recipes and science. Keeping them clean and simple can help in preparing right takes on your bookmarks.

• Tagging: Tagging the websites that you visit can be helpful in providing useful information to the network. Therefore, it will make your bookmarked page popular and well known in your entire network.

• Adding social bookmark links to the website: This will attract visitors to the site and help in getting more web traffic.

• Making it popular: By bookmarking interesting and important information and allowing the readers to make use of them can really make your website extremely popular. The more useful the content of your website, the more popular it will be.

• Using it as search engines: Social bookmarked web pages can also serve as a search engine and may work even better than web spiders.

• Submitting the website to the social bookmarks: This will be helpful in getting more web visitors on the bookmarked website.

• Helping the visitors to re-visit: You can help your visitors to come again to your site by allowing them to bookmark your website.